Channel plan
Google Ads, Meta, TikTok, email or flyers — chosen by where your customers actually are, with a budget that matches your margins.
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Reach the right people
Digital Marketing
Marketing that brings customers, not just likes.
We start from the money, not the trend. What does one customer earn you, how many do you need, and which channel reaches them cheapest? Then we build the smallest campaign that can prove the answer — and scale only what works.
Who this is for
Built for owners like you.
- Owners who tried boosting posts and saw nothing come back
- Seasonal businesses needing demand in slow months
- New locations that need customers quickly
- Anyone spending on ads without knowing the return
What's included
Exactly what you get.
Google Ads & Local Services
Search campaigns targeted to your service radius, negative keywords to stop waste, and call tracking so you know which ad rang the phone.
Meta, Instagram & TikTok
Creative, audiences and testing — built for a local radius, not a national brand budget.
Content that ships
A monthly plan of posts, short videos and offers your team can actually keep up with.
Email & WhatsApp follow-up
Past customers are the cheapest revenue you have. We set up simple campaigns that bring them back.
Landing pages
Ads sent to a purpose-built page convert far better than ads sent to a homepage. We build both.
Tracking that tells the truth
Conversion tracking, call tracking and Analytics so every dollar has a traceable result.
Monthly review
Spend, leads, cost per lead and what we change next month. No vanity metrics.
How it works
Four clear steps.
- Step 01
Numbers
Customer value, margin and target volume. Everything is planned backwards from these.
- Step 02
Setup
Accounts, tracking, creative and landing pages built properly before a dollar is spent.
- Step 03
Test
A controlled first month to find the winning message and audience.
- Step 04
Scale
Spend increases only on what proves itself; the rest is cut.
Timeline: Campaigns go live in 1–2 weeks. Expect a clear read on performance after 30 days of data.
🇨🇦 Local advantage
Made for the Toronto market.
GTA advertising is expensive when it is untargeted. We tighten campaigns to the postal codes you can profitably serve, schedule ads to your opening hours, and exclude the searches that waste budget — so a Toronto ad budget behaves like a much larger one.
Investment
What it costs.
GROW
$399/month
Meta ads management for Facebook & Instagram, plus your website, Google profile, SEO and monthly reporting. Cancel anytime.
Ad spend is paid by you directly to Google, Meta or TikTok — we never mark it up. Most local businesses start testing with $500–$1,500 per month in spend.
Real examples
Work like yours.
Moving company
Google Search ads tightened to profitable postal codes with call tracking on every ad.
Result: Cost per booked move fell as wasted clicks were cut out.
Beauty salon, Toronto
Local Instagram and TikTok ads promoting a first-visit offer.
Result: Filled weekday slots that were previously empty.
Landscaping, Vaughan
Seasonal spring campaign with a dedicated landing page instead of the homepage.
Result: Booked out the spring schedule weeks earlier than the previous year.
Questions
Straight answers.
What budget do I need to start?
It depends on your industry and margins. Many local service businesses start testing meaningfully around $500–$1,500 per month in ad spend. We will tell you honestly if your budget is too low to test properly.
Do you take a cut of ad spend?
You pay Google and Meta directly from your own account, so you always see the real spend. Our management fee is separate and stated up front.
Ads or SEO?
Ads buy traffic today; SEO earns it for years. Most local businesses do best starting ads for immediate leads while SEO builds underneath.
Can you run the social accounts too?
Yes. We can plan and post content monthly, or coach your team to do it in a couple of hours a week.
Book this service
Tell us what you need.
Fill this in and we'll come back with the cost, the timeline and the first step — no pressure, no jargon.
Ready to start?
One message and we'll tell you the cost, the timeline and the first step.